Episode summary
Daniel Scharff joins the MAG Growth Podcast to talk about the realities of scaling a CPG brand on Amazon and beyond. The conversation covers the most common founder mistakes, building scalable infrastructure, and retail versus DTC growth strategies, including moving from Amazon FBA into retail distribution. It closes with advice for CPG founders on the mindset the founder journey takes.
Episode details
- Guest: Daniel Scharff
- Host: Noah Wickham
- Published on YouTube: June 16, 2026
- Length: 37:22
- Watch on YouTube: https://www.youtube.com/watch?v=USFrxRAHaNQ