With its Amazon category down 50%, this brand needed a new channel. Google Ads nearly doubled its website revenue in 8 months.
Fishing kayaks are a seasonal, high-consideration buy in a crowded field of legacy brands. By early 2026 the Amazon category had dropped about 50% year over year, with tariffs adding cost pressure.
We built a full Google Ads program on Performance Max and Search, launched Google Merchant Center, and refined audience signals to capture demand outside Amazon. Then we optimized spend as traffic scaled.
Let’s build a strategy that actually moves the needle.
Reach us at +1 470-623-1951 Monday to Friday, from 9:00am to 5:00pm EST, or at [email protected].